Dr. Crow offers real-life stories and science-based lessons I can relate to and use for better living.
Nudging is an important concept especially in the health care field . . entertaining and understandable . . great read
Dr. Crow's passionate belief in the power of behavior analytic principles to improve humans' lot on this planet comes through on every page of this exciting, original work. He presents complex materials in an accessible manner and is very persuasive . . While Frazier may seem like an ambitious character, just consider how his operating principles are in place today - most strikingly in programs and apps that target health and fitness with computerized nudges and boosts. Very thought provoking book. D. J., Assistant Professor of Allied Health Professions (ret.), mother and grandmother
This is an exceptionally well-written and insightful book. Dr. Crow explains the foundation of learning and development through the lens of the science of human behavior. Through the semi-autobiographical story, Dr. Crow helps all of us understand how we became the individuals we are and how we have the power to change our future. Thank you, Dr. Crow! I'll be using this book in my behavior analysis class! Amazon Customer
Dr. Crow instructs us in scientifically proven methods of effecting positive change in the behavior of others. A worthwhile read! P.M., Author, Writers Alliance member, mother and grandmother
Dr. Crow does a great job of clarifying nudging as well as outlining the crucial role of boosting. ... an excellent job of taking complex behavioral concepts and making them both entertaining and understandable for the layperson . . really a great read. Oh, and Frasier rocks! R.D., Vice President & General Manager of a health management company
All my life I've needed nudges and boosts. We all do. Dr. Crow's book explains how I can use these more wisely and proactively ... and he writes well. D.L Jr., Coral Gables, Florida